Task 2

Clearly identify how you will approach the brief.  South Thames promotional video.

To meet the client’s needs we would need to make sure there is a range of different offers, also the lighting is good and clear. Also need to make sure that they always have something to look forward too something that keeps them engaged and entertained. We will film in the college and a bit outside the college, in classrooms and corridors, also in places where they are a couple people.

The target audience that I would try to reach out to would be young youths, adults, and people that don’t have a stable education. This is because it would get promoted easy to people all over as 40% of youths don’t work 20% of adults have to go back for education and another 40% that don’t have stable education that really need it. Also we would reach them by putting offers they can’t turn down and things life catchy music, amazing visuals, and clear straight to the point information. We would film such things like the college and what facilities it has and people walking around college looking happy and jolly, also individual people and there thoughts.

1. When you come to college how do you feel? And why?

2. What do you enjoy the most about college? And why?

3. What facilities do you use in college? And why do you enjoy using it?

1) Wretch 32 - 6 Words

2) Sam Smith – Money On My Mind

The 2 sound intros fit the purpose of the video because they are well known tracks and they are catchy and would keep the audience entertained while they watch the video, also wretch 32 6 Words has been used in many intros for adverts and short films to bring attention to the audiences eyes and ears.

The questions asked are children friendly and suitable in everyway for someone to answer, also taking in consideration the calm music that has no swearing or any bad gestures’ or phrases been said. Furthermore around the college not to make too much noise. And for copyright issues with sound to make sure if using someone else’s music that its alright to use and its assessable.