Task 1
Pro/Cons of Digital & Print magazine
Digital Pros-
The pros of having digital magazines is that it has an global audience reach and also its more powerful, interesting also maintains loyalty with readers because the location of the site never changes. Furthermore you can get access to it from anywhere and print it of anywhere.
Another pro is that faster publishing also it draws the reader in a short time , and distribution it an be uploaded at the same time everyday so readers can read their edition the same day it arrives.
Pros are that it eliminates revenue and enables you to sell copies of your current issues, also another pro is that easy to measure advertising goals because now you can see how many viewers and track where most of your readers come from.
With digital printing you can increase the content of the page and change the layout or style of text , also it wont cost as much.
Digital magazine you can deliver content across multiple platform and devices , also lower production and instantly direct your information to what sections you want reader to mainly focus on.
You can interact with your readers now via social media so is easier and quicker too get in contact with them. also one of the largest positive factor of digital magazine is that they are not competing with print editions .
Overall digital magazine allows for more flexibility in the content , flexibility means mistakes can be changed with a click more information can be added , also information taken away.
Helps growth in the industry , there are many applications and softwares to be used with digital printing , also imagines can be uploaded with flash files, pdf files or into 3D images.
Digital Cons-
One con to digital magazines is that the odds of your magazine being noticed or even getting big or even gaining revenue is hard.
Another one is that even doe you can assess it anywhere and everywhere you cant simply just carry on reading or heading to work you cant stop and start and find back your last sentence, its inability to mark pages and feel it in your hands.
Another con is that sometimes what you read may not be professional or well written to its best , which is a problem when getting feedback.
With digital magazine a con is that If your site is not doing well in terms of people reading and siting your magazine you won't make as much profit.
You will always find haters people that voice their opinions and say things can could effect your other readers and the magazine it self.
There are a lot of distractions with Digital magazine pop us, viruses and blocked page that people may not be able to open.
Print Magazine
print pro-
Its an more comfortable reading experience , readers will like this because they have something they can sit back too and read where ever they want.
Images are easily seen you don't have to wait for them to download
They don't have software that crashes , its all physical you can stop and start reading when ever you want.
Its touchable and has physical presence
its portable so where ever you are you can read stop and start and skip what information you want to read . also you see promotion for other articles, and for you to browse through magazine.
Print cons-
One con of the print magazine is that magazine only aim for one target audience where as online magazine aim for a all types of variety.
Another con is printing depends on subscriptions meaning it doesn't reach as many people as online done, also printing is more expensive and takes more materials to use so its costing more.
Printing magazines cant sell more than subscriptions ,so that means t-shirts,books.
It can be wasteful due to unsold products , also limited to a certain amount of page.
